Business View Magazine | Media Kit

IAL CONTRIBUTION Our premium ad packages are more than just an ad. 22 23 $2,000 IN SAVINGS NEVER GOES OUT OF STYLE. PartnerwithElectronicPaymentExchange (the only recommendedpayment technologypartner ofFantasticSams)andexperiencemerchant services thatareacutabove. Want to receivea free,no-obligationcost analysis foryourbusinessor franchise? Call302.288.0546 today. To receiveyour freeno-obligationcost analysis,savingyoumore than$2,000per year,call302.288.0546 today. Savingsofmore than $2,000peryearper salon. Currentlydeployed in more than300salons. Seamless integration withSuperSalonand GuestVision. 24/7dedicated customersupport. EMV-certified solutions. Simple,online chargeback adjudication. FullPCI compliance. CALL302.288.0546ORVISITWWW .EPX.COM/EPX-FANTASTIC-SAMS FORMOREDETAILS. ©2018ElectronicPaymentExchange.All rights reserved. 24 25 threesalonconcepts,”saysEricaTarnowski,Business DevelopmentManageroftheDessangeGroupNorth America,“Dessange,CamilleAlbane,andFantasticSams.” Dessangeistheworld’sleadingfranchisorofluxury hairsalonswithmorethan400locations.Italsodevelops itsownbeautycaretreatments,beautyinstitutes,and city-centerspas,aswellasseverallinesofmakeup,ac- cessories,andhair,facial,andbodycareproducts.Camille Albaneisanurban,upscaleauthenticFrenchhairsalon with300locations.“Wealsohavealineofproductsunder thenamePhytodess,andCoiffidis,adistributioncompany thatDessangepurchased,”Tarnowskiadds. JohnCostanzaisPresidentandCEOoftheDessange GroupNorthAmerica.Partofhismissionistoexpand thecompany’sthreesalonbrandsthroughouttheU.S. andCanada.“Ourgoalistogetto2,000FantasticSams franchisesinthenexttwotofiveyears,”hestates. Inordertoattractnewfranchisees,Tarnowskireveals thatthecompanyreliesheavilyondigitalmarketing.“The goalistodrivetraffictoourwebsite,whichtellsourstory andbringsusthestrongestcandidates,”sheexplains. “Oncecandidatesareintheprocess,wevetthemfairly vigorously.Theyhavetobefinanciallyqualifiedand, typically,welookforpeoplewhohaveastrongbusiness sense,orwhohaveownedbusinessesinthepast.When wegetcandidatesinthedoor,wemakesuretheyunder- standwhattheirresponsibilityis;wedon’twantabsentee owners.Wewantpeoplewhoaregoingtolookoutfor howtheirbusinessisdoing,becauselocalmarketing effortsareimportant.Wedon’tdoregionalormaster franchiseescenarios,butwedoencouragemulti-unit ownership.” Insupportofitsnewfranchisees,Dessangehasdis- persedregionalteamsofdirectors,coaches,consultants, FANTASTICSAMS $2,000 IN SAVINGS NEVER GOES OUT OF STYLE. PartnerwithElectronicPaymentExchange (the only recommendedpayment technologypartner ofFantasticSams)andexperiencemerchant services thatareacutabove. Want to receivea free,no-obligationcost analysis foryourbusinessor franchise? Call302.288.0546 today. To receiveyour freeno-obligationcost analysis,savingyoumore than$2,000per year,call302.288.0546 today. Savingsofmore than $2,000peryearper salon. Currentlydeployed in more than300salons. Seamless integration withSuperSalonand GuestVision. 24/7dedicated customersupport. EMV-certified solutions. Simple,online chargeback adjudication. FullPCI compliance. CALL302.288.0546ORVISITWWW.EPX.COM/EPX-FANTASTIC-SAMS FORMOREDETAILS. ©2018ElectronicPaymentExchange.All rights reserved. Founded in 1979,EPX (ElectronicPaymentExchange) is theunified, reliable, and secureprocessingplatform thatdelivers end-to-endpayment solutions tomerchants, retailers, andbanks throughout theUnitedStates, Canada,Europe,LatinAmerica, and theCaribbean. EPX isunified – combining the functionalityof an ISO,merchant acquirer,gateway, front-end, andback-end processorunderone roofwithone contract andonepointof responsibility forpayments. EPX is reliable –delivering an end-to-endprocessing solution that eliminates theneed formultiple vendor relationships and reduces failurepoints common tomostotherpaymentproviders. EPX is secure –offering cost-effective, fully-integrated solutions likeEMV chip cards and the latest in toke- nization and encryption technologies todeliver an internationalpaymentplatform thatprovides seamless, PCI-compliant, end-to-endpaymentprocessing. Since its inception,EPXhasoperated at the forefrontof thepayments industry, consistently raising thebar for superior security standards,developingpatented technologies, anddelivering exceptional customer ser- vice.EPX’smission is to research,build, implement, and supportnext-generationpayment technologies that protectmerchants, enhance consumer experience, and supportglobal commerce. Our customer-focused, reliable, and cost-efficientplatformdelivers a singlepoint-of-integration that en- sures thehighest levelof simplicity and security formerchants in the retail, restaurant, education,healthcare, non-profit, automotive,government, franchise,beauty, self-service,hotel, andbanking sectors. A truepioneer in thepayments industry,EPXwas thefirstprocessor to: • Process credit cardpaymentsusing the Internet. • Deliveronline reportingof transactions tomerchants. • Adjudicate chargebacksonline. • Process e-checks. • ImplementCID, the fraudprevention anddetection innovation (CVV) forDiscoverCard. • Process transactionsusing tokenization. • DeployXML-based transaction for allpayment types. • Enable address verification system (AVS) for allnetworks. • Send a softdescriptor/unique identifier for each transaction forAmericanExpress andDis coverCard. • Deliver end-to-end card swipe encryption for itsPOS solutions. EPX alsoboasts theirproprietaryBuyerWall™ technology – thefirstdataprotection system/paymentpro- cessingplatform thathelpsmerchants eliminatedatabreach liabilitywhilemaintaining controlover the cus- tomer experience.By creating a tokenizedBRIC,BuyerWallprocesses and transmitsdatawithout sensitive cardholder information, freeingmerchants from associated risks. EPXoffers innovative solutions tohelp retail/ecommercemerchantsof all shapes and sizesgrow theirbusinesses, including: safe and secure paymentprocessing,web-based reporting anddata analysis, charge- backmanagement, a virtual terminal for ecommerce/MOTO transac- tions, customizedpaypages, andmore. In 2014,EPXwas acquiredbyNorthAmericanBancard (NAB),North America’s6th largestnon-bank,merchant acquirer. 196 197 THE LEGACYROLLSON | FISHERPLOWS.COM 198 199 CASESNOWMANAGEMENT ofhis commercial clients. Recently,BusinessViewMagazine spokewith Caseabouthis company,rankedon Inc.Maga- zine’s listof the top5000FastestGrowingCom- panies in the country.The following isanedited transcriptof that conversation. BVM: Canyou tellusabout thegenesisofCase SnowManagement? Case: “Mygrandfatherwas theoriginal founder of J.E.CaseCompanies,which started in1951. That companyprimarilyconsistedof sitework, utility installation,and somedevelopment.My dad,being theeldest inhisgeneration,ended up taking the companyover,andgrewanddiver- sified thatbusiness intoanumberofdifferent service lines,but its core competencywas still sitework. I came inafter collegeandworked in the familybusinessanddevelopeda coupleofdi- visions–onebeinga snowdivisionandanother beinga landscapeandyard supplydivision—and spentabouteightyearsgrowing those twodivi- sionsof the company. “Iwas stillanemployee,and Iwantedmore ownership in the company. Ihave fourbrothers, so Iunderstandmy father reallywasn’table to providemewith that,so I separated the snow managementdivisionand startedanLLC,and left thenest to run itonmyown.Thatwas the initial, 2009 startupofCaseSnowManagement.And from thenon, it’sbeenawhirlwindofgrowthand opportunity,and it’sbeenverysuccessful.” BVM: Howmanyemployeesdoyouhaveand Over the last70 years, FisherEngineeringhasbeen building a legacy on the icy shores of Rockland, Maine. Now we’re one of the largest snowplow manufacturers in theworld,withastrong following known as the FISHER ® Nation. Thatgrowth springs from a dedication to quality and service, and a pride in helping others grow too. Their businesses, their expectations, their own legacies. When snow and icemanagement companieswant to step up above their competition, they look to a company like FISHER that’s already built a strong reputation.After all,when you’re building a brand, trust is essential, especially in harsh winter conditionswhen your clients are counting on you. FISHER meets that standard with a full line of snowplows, spreaders,and sidewalkproducts that helpany sizeoperation succeed. In addition to quality products, FISHER dealers are expertly trained to offer excellent service if the plan doesn’t go as expected. FISHER delivers unmatched support and training to dealers, and that benefits the customers, especiallywhen they need it the most. Certified dealers are equipped withFISHERgenuinepartsandaccessories tomake sure snowplow operators and business owners areprepared for justaboutanything. We’ve seen 70 winters come and go in Rockland and around FISHER Nation, giving us some cracks in our hands and ice in our beards. Butwith each passing winter, our pride and our roots grow a little bit deeper. That’s what we strive to bring to snow and ice businesses: a commitment to reputationand roots.When youhavebothof those, you’re on the right path, one that you’ve probably paved yourself. WhenMother Nature is the target, it’s a constant challenge to prepare, adapt, and stay ahead of the competition.FISHERproductsandservices,backed by a reputation that spans across all of FISHER Nation,help youdo just that. THE LEGACYROLLSON | FISHERPLOWS.COM Additional editorial pieces that accompany our silver, gold and title packages are designed to provide you with more exposure and more bang for your buck. Our SILVER sponsorship levels come with about 50 words in our Preferred Vendor listing at the end of every feature. Similar to an “about us” section of a website, this enables you to inform readers about your company with information that doesn’t typically fit within the traditional constraints of an ad. Our GOLD sponsorship levels give you even more - with about 200 words, this additional half-page con- tribution goes further in allowing you to describe a service, your company history, or detail your partner- ship with the featured organization. It will be placed directly next to your ad within the feature. The TITLE sponsorship gives you the most cover- age - an additional full page of space along with the two-page advertisement. It’s almost like getting a full third page of ad space for the price of two. Provide a full list of services, describe your company’s values, or explain in detail what makes your company unique - you have a full extra page of space available to use as you see fit. And of course, each sponsorship level gets a mention in our Preferred Vendor listing, complete with hyper- link directly to your website. TITLE SPONSORSHIPS 177 us tick, and m is quip- ng ial kand transfer, eoil, corn syrup,andhazardous chemicals. It also supplies transpor- tationproducts, including rail carproducts and tank truck products for loading, transport, transfer,handling,andunload- ingofpetroleum-based fuels,chemicals,anddrybulk cargo hazardousbulkproducts. n Husky www.husky.com TheHuskyCorporation is amanufacturerofpetroleum hanginghardware equipment,such asgasolinenozzles, swivels,andhosebreakaways,servicingC-store, truck stop, hypermarkets,and commercial facilities.The companyoffers itsproducts through stockingdistributors andmanufacturer’s representatives throughout theUnited States,Canada,and internationally. Itwas founded in1947and isbased inPacific, Missouri. n BravoSystems, Inc. www.sbravo.com husky.com Even the toughestchallenges canbemet head-onwhenyouhavea responsive, flexibleand reliablepartnerworkingas hardasyoudo. Forover 65 years,Husky Corporation has alwaysbeen lookingout forour customers –providing themwith a complete and innovative lineof fuelingandmonitoring productsaswellas themostdependable customer service in the industry. DiscoverwhyHusky isabreedapart. TOGETHER,THEREARENOLIMITS: COUNTON HUSKY . MADE INTHEU.S.A.