Business View Magazine May 2023

137 BUSINESS VIEW MAGAZINE VOLUME 10, ISSUE 5 OREGON CONVENT ION CENTER about our food scene, the distillery scene. They’ve heard about our wine country, our natural beauty, and the fact you can be at the Pacific Ocean an hour and a half from the city. Sometimes that curiosity is our strength when clients offer a convention or an ability to come visit.” The fact that Oregon has a zero percent sales tax is an added bonus for clients and event attendees. The 2019 renovation of the venue really highlighted the connection to nature, with wallcoverings depicting the texture of a magnificent forest of fir trees and natural wood elements throughout. The pre-function space in the Oregon Ballroom is perhaps the most magnificent area of all, with a three-dimensional depiction of the Cascade Mountain Range suspended from the ceiling. “The mountain range protrudes down at you as you’re walking into the space. You can look up and see Mount Hood, the northernmost snow-peaked volcano in Oregon, all the way south to Crater Lake, just above the California border. It’s quite dramatic,” Stroud portrays. Lighting was also updated throughout the building, along with updates to technology. The ballroom features a deeply textured honeycomb pattern, which can be washed with any spectrum of lighting, evoking the illusion